Boost News Desk | Apr 23, 2023 | 0
Torbay Discount Card Unveils New Logos
This year, Boost Torbay CIC will be overseeing the development and launch of a new mobile application for use with the Torbay Discount Card. Simply called the Torbay Discount Card App members currently using our discount card will be able to download our application for free from their Android device.
The aim of the app is to make the process of gaining discounts and using discounts easier and more efficient. The app will combine a range parts utilising the newly responsive Torbay Discount Card website and a some pretty technical heavy coding which is being done in house.
The App is set to launch at the beginning of Q3 2015 and will initially be available exclusively to Android users. The iPhone App will be available from 2016.
Dedication to Business
Also this year, the Torbay Discount Card is launching a dedicated business website for all of the businesses that make our scheme possible. The website is set to be online by the end of Q2 beginning of Q3 2015 and will house a wide range of information for businesses looking to get more from the discount card scheme.
Businesses will be able to carry out a lot of tasks on this new website and will be able to gain access to a broad range of POS.
As part of the process to launch both the Torbay Discount Card App and Business website we have spent a lot of time considering how we can make the Torbay Discount Card brand different but still draw on its recognisable shopping bag a rather bright green colour.
Using a local graphic design team who created the initial brand for the Torbay Discount Card we were able to produce a logo which built on all of these and in turn came up with the two logos which are shown above.